|Rigorous marketing planning
is an essential component of good business management, particularly in online gaming, but it is rarely easy to implement. i-ludus Consulting provides clients with a clear strategic marketing framework upon which to develop effective campaigns and activity.
i-ludus Consulting will create a comprehensive plan that covers the fundamentals of marketing and details how to efficiently obtain new customers, while getting MORE from your existing players.
Elements to consider include;
Your Online Media
can be planned, bought and implemented by i-ludus Consulting. Working with you to clearly define your ideal target customers and to develop a comprehensive strategy to attract them, i-ludus Consulting will identify the best advertising means to achieve your campaign goals.
Regular contact is kept with all of the key sites that you would need to advertise on to promote your site, obtaining better-than-ratecard prices for you, as well as guaranteed ROI deals at selected sites.
• Target market identification
• Market segmentation
• Competition analysis
• Pricing strategies
• Search engine optimisation
• CRM strategy
• Performance analysis
• Website architecture and content